Lucid Wines we grow organic grapes in California's best vineyards. We make our wines naturally so they are vegan, additive-free, gluten-free, sugar-free, and full of flavor!
Organic, Natural, & Delicious
The Inspiration
So It Began
Founded in 2017 by winemaker Kevin Luther, Voluptuary & Lucid Wines was born from a passion for crafting the best natural and organic wines in California. Over the next three years, Kevin meticulously fermented, aged, blended, and bottled each wine, preparing to officially launch the winery in Sacramento. With a commitment to sustainability, authenticity, and flavor, he invested everything he had to bring his vision of artisanal, eco-conscious winemaking to life.
Silver Linings
Going Virtual
The winery launch party was set for March 28, 2020. The COVID stay at home order hit just days before the launch, and we were forced to go virtual to survive. Rather than cancelling the party, we got creative, putting the wine in mini bottles and hand-delivering them by bicycle to friends & family around town.
Kevin & his brother Jerome then proceeded to get drunk on Facebook live, and their video went..well, we don't know if we're allowed to say "viral."
Within weeks, our virtual tastings were getting tens of thousands of views and our kits were blowing up. People were using them for date nights, picnics, hikes, team building, non-profit fundraisers and sneaking into movie theatres :)
Still Virtual, Also In Person
Wine Tasting: Virtual or at the Winery!
Between 2020 and 2021, Voluptuary & Lucid Wines became the leading provider of virtual wine tasting experiences in the United States, selling over 30,000 wine tasting kits and hosting thousands of online wine tastings. As pioneers in virtual wine education and experiences, we connected wine lovers across the country—right from their homes.
Now, we’re thrilled to welcome guests to our new wine tasting room in Sacramento, where you can enjoy our handcrafted natural and organic wines in person. Whether you’re visiting our Sacramento winery, hosting a tasting at home, planning a corporate wine event, or exploring wine on the go—we bring the experience to you.